B POSITIVE CHOIR releases their debut single to encourage blood donation and support sickle-cell sufferers

Following their TV debut at MOBO’s 2017 AwardsB Positive Choir today (11 December 2017) announced the release of their first single “Rise Up”, a commendable cover of the Andra Day original (which itself already has 19 million views on YouTube).

With lead vocals by the MOBO Gospel category winner, Lurine Cato, the release aims to encourage more people to be counted as blood donors.

B Positive, a 60-strong choir of individuals from across England, who live with Sickle Cell disease, their families, friends and supporters, are harnessing the power of music to motivate a new generation to become blood donors.

The choir was formed in partnership with NHS Blood and Transplant with the mission to highlight the urgent need for new donors in order to help those who require frequent blood transfusions, including those with Sickle Cell disease.

B Positive’s performance of “Rise Up” will be shown as part of a MOBO Awards 2017 special on BET (Black Entertainment Television) tonight at 10pm.  Proceeds from the single will go to NHS Sickle Cell wards, so by downloading “Rise Up”, you are also helping to support their life changing work.

Choir MasterColin Anderson says: Over the last year 900,000 people have given up their time to help patients in need.  But we need more new donors. Every day, we need 6,000 donations to continue saving lives.

We need life-saving blood from new donors of all backgrounds to provide the closest matches for all communities. We are particularly looking for younger people and black communities to come forward”

Following on from last year’s award winning “Represent” campaign, MOBO and NHS Blood Transplant are proud to continue their partnership and help spread the message to a wider audience.

MOBO CEO and Founder, Kanya King MBE says “We are proud to work with NHS Blood and Transplant on the “B Positive” campaign and use our platform to help recruit new donors. We were honoured to be able to provide B Positive Choir with their television debut, and it’s amazing to see the response they’ve received. We have had so many positive messages of support and love for the song – and consequently have made it available for download”

NHS Blood and Transplant urgently need 200,000 new blood donors each year in order to help provide those who need it with the best care possible. One donation takes an hour and can save up to three lives.

Rise Up and Be Counted: Give Blood, Save Lives

For B Positive updates and to follow their journey, including behind the scenes footage, case studies, performances and to download “Rise Up” please go to www.blood.co.uk/bpositive

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(Adapted from the supplied press release)